Managerial Communication and Marketing

The Centre conducts customized In-company On-campus as well as Off-campus Programmes on Human Resource Management, Strategic Leadership, Culture Building, Performance Management and Improvement, Systems Thinking, Change Management, Organisation Development, Positive Psychology, Human Factors, Organisational Communication, Women in Management, Capacity Building Programme on Strategic Marketing Skills for the Officials of North East Tourism Department, Programme on “Building Excellence in the Management of Powergrid’s Stakeholders”, MDP for Newly Promoted AGMs of UCO Bank, Marketing and Customer Relationship Management for Indian Ports Authority, MDP for Ministry of Tourism for faculty members of IHMs/IITTM, “Strengthening Capacities to Capture Market Opportunities”, MDP for Senior Faculty and Administrators of Vignan Foundation for Science, Technology and Research “Pursuing Excellence in Academics and Administration”, Two-day training programme on “Customer Relationship Management – Graduation from Customer Satisfaction to Customer Value Creation”, MDP for Newly Promoted AGMs of Indian Overseas Bank, Programme on Best Practices in Management and CSR, At Margherita, Assam, Programme on Creating High Performing Managers for Indian Oil Corporation Ltd at IIPM, Gurugram, Programme on Building Corporate Credibility and Values–at Powergrid Academy of Leadership, Manesar. The centre also works on Sales and Brand Management, Thinking Differently, Coping with Difficult People at Work: Employees and Customers, Fostering Core Values, Stakeholder Management, Creating Corporate Credibility & Values and Corporate Social Responsibility.

The Centre also conducts trainings for officers of public sector, private sector, government sector and banking sector organizations. The centre also conducts training programmes for foreign participants, sponsored under ITEC/SCAAP scheme of Ministry of External Affairs, Government of India.

Programmes have also been conducted on “Climate Change and the Urgent Need for a Media Narrative” for the benefit of editors and journalists.

Research
  • DLI Verification for Year 4 (FY 2019-20) + pending 2 DLIs (Year 0 DLI-2 and Year-3 DLI-5) of MPCARS project
  • Impact Evaluation Study on Social Sector Projects Assisted under Rural Infrastructure Development Fund in the states of Kerala, Karnataka and Rajasthan
  • Diagnostic Study on Agricultural Produce Marketing through Farmer Producer Organizations (FPOs) in North Eastern Region
  • Extension of verification of disbursement- linked indicators for world bank- funded madhya pradesh higher education quality improvement project
Programmes
  • Programme on HR Audit & Analytics
  • Effective Trade Union Management
  • Leadership through Self-Discovery
  • Leadership Skills Development
  • Programme on Individual Excellence for Organisational Effectiveness
  • Communication Skills for Managers
  • Train the Trainers for Women Executives
  • Programme on Developing Managerial Excellence
  • Creating High Performing Managers
Accomplishments/ Highlights

Photos / Gallery

Ms. J Swarnalatha

Professor & Centre Director

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